Europe Summer Outfit Essentials

The countdown to your dreamy European getaway is on… but let’s be real, sorting your Euro summer wardrobe is never truly done. There’s always one more swimsuit, a new cover-up, or the perfect outfit missing from your suitcase. Our essential Europe packing list has you covered—from comfy footwear for exploring the cobbled streets of Greece, to breezy dresses made for Italian sunsets, plus the swimwear and sunnies to match every stop along the way.
Create the perfect rotation of Europe summer outfits—all in one place!

The Best Swimwear to Pack for a European Summer
Whether you’re a bikini lover or a one-piece devotee, we’ve got the perfect collection of europe summer swimwear, from hundreds of styles to suit your destination. Triangle bikinis and balconette cups are trending must-haves for Euro summer, while textured fabrics like crinkle and rib add a luxe, elevated touch. 

Don’t forget a lightweight cover-up to take you from beach to bar. A light linen shirt, crochet dress or breezy sarong are easy layers that add a polished touch. With the right swimwear, you'll be ready for every sun-soaked moment Europe has to offer. For more inspiration, explore our bestsellers to find styles that will have you feeling confident and stylish on holiday.

Summer Outfits for City Days & Coastal Escapes
When it comes to daytime adventures, comfort is a must—but looking effortlessly cute is just as important for those picture-perfect moments! Our edit of lightweight pants, breezy shirts, and linen shorts will keep you cool, stylish, and ready for whatever the day brings.

A versatile shirt is a holiday essential—perfect for those relaxed coastal towns. Pair it with linen shorts for an effortlessly polished look. Don’t forget to layer your bikini underneath for the ultimate beach-to-lunch combo.

As for pants, style them with a classic tank, your favourite sandals, and a pair of sunnies, and you’re set. These pieces are made to mix, match, and rotate—hello endless outfit options!

Lightweight Layers & Accessories You Shouldn't Forget
When it comes to travel, stylish comfort is key—and a reliable pair of shoes is essential! With built-in arch support, they’ll keep you comfortable on long sightseeing days, and they’re just as perfect for lounging by the pool or strolling along the beach. 

Don’t forget to mix things up with a hat rotation—both functional and fashionable. Caps bring a cool, sporty vibe and pair effortlessly with activewear or casual looks—we love the beach shirt, linen short, and cap combo! For that classic Euro beach aesthetic, go for a wide-brimmed straw hat—perfect for sun-drenched pool days and breezy afternoons by the sea. To complete the look, throw on a crochet or canvas beach bag to carry all your day-to-day essentials and add that little extra flair to your Europe summer look.

Final Tips for Packing Light
Packing light doesn’t mean compromising on style—it’s all about being strategic. Lay out your outfits and build a capsule wardrobe with versatile pieces that can be mixed and matched. Stick to a cohesive colour palette and choose items that work for both day and night. When it comes to packing, rolling your clothes instead of folding saves space and reduces wrinkles, especially helpful for swimwear and light fabrics. Packing cubes are a lifesaver when it comes to packing - great for organising pieces in your suitcase and make outfit planning a breeze. 

Looking good on holiday isn’t about packing a million outfits, it’s about choosing smart, feeling comfortable, dressing for you, and wearing each swimsuit or beach dress with confidence.